See who AI recommends instead of you.
Share of voice against the competitors you track, per engine and per prompt — plus the brands AI keeps naming that you hadn’t thought to track.
Example data · fictional brands
Included on
- Starter (included)
- Growth (included)
- Agency (included)
Competitor tracking, in detail.
Share of voice against every rival, per engine — including the ones you didn’t know about.
Share of voice
How often each brand is mentioned across your prompts, overall and per engine, over the last 7 days.
Competitor discovery
Brands named in your answers that you aren’t tracking yet — one click to start tracking them.
Head-to-head prompts
“X vs Y” and “alternatives to Z” questions show exactly how engines compare you.
Rank against rivals
Where you sit in each answer’s list, next to where your competitors sit.
Overtake alerts
Get told when a competitor starts getting mentioned more than you.
Up to 10 rivals per brand
Track the competitors that matter for each brand, and change them any time.
A closer look, step by step.
01 · Compare
Share of voice, engine by engine.
One engine can love you while another ignores you. Filter share of voice by engine to see where you lead, where you trail, and which rival is winning each assistant.
- All engines or one at a time
- Your brand highlighted against every rival
- Trend over time
- Fieldline33%
- Northwind41%
- Kestrel15%
- Brightpipe11%
Example data · fictional brands
02 · Discover
Meet the competitors you didn’t know you had.
AI assistants often recommend brands you’d never list in a competitive deck. Mentioned collects every brand named in your answers and surfaces the ones you aren’t tracking.
- Ranked by how often they’re named
- Which engines name them
- Track with one click
Named in answers to your prompts, but not on your tracked list.
Example data · fictional brands
03 · Head to head
Know how each engine compares you.
For comparison prompts, see who each engine puts first and the reason it gives — the fastest way to learn what to fix on your comparison pages.
- “X vs Y” and “alternatives to” intents
- Full answers one click away
- Sources behind each verdict
Example data · fictional brands
One part of the loop.
Competitor tracking turns raw answers into context: not just whether you’re mentioned, but who is taking the spot when you aren’t.
- 01
Learn
Brand Brain and keyword research: what you sell and what buyers search.
- 02
Create
A 30-day plan, written into fact-checked articles and carousels.
- 03
Publish
Your CMS on schedule, plus Reddit and Quora drafts.
- 04
Fix
Technical SEO fixes and AI-visibility fix plans.
- 05· Here
Track
Rankings estimates and four AI engines, every week.
- 06
Report
Growth against your day-0 baseline, for you or your clients.
See the whole loop on the product tour.
How is share of voice calculated?
Across the latest answer for each prompt and engine in the last 7 days, we count how many answers mention you and each tracked competitor, and show each brand’s share of those mentions.
How many competitors can I track?
Up to 10 per brand. We suggest a starting set during onboarding, and discovered competitors can be added at any time.
Will I know if a competitor overtakes me?
Yes. When a tracked competitor starts getting mentioned in more answers than you, you get an alert in the app, by email and in Slack if you’ve connected it.
Works well with.
Free AI audit
See what AI says about you.
Enter your website. We’ll ask real buyer questions on two engines and show where you appear, who appears instead, and what to fix first.
Your website
- 01Where you appear across AI answers
- 02Who AI recommends instead of you
- 03Every answer, with the sources cited
Free · results in about a minute · or start a 3-day trial