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Keyword research

Find the searches worth winning.

Mentioned pulls keyword ideas, search volumes, difficulty and intent from DataForSEO for your market, finds the competitors already ranking, groups everything into topic clusters and scores each one for opportunity.

Keyword research · United States · English· Example
CRM for small teams 14Pipeline how-tos 22Email outreach 18Comparisons 9
KeywordVol.KDOpportunity
  • best crm for small sales teamsCommercial2.4k3892
  • crm with email sequencesCommercial1.1k2986
  • how to build a sales pipelineInformational3.6k4474
  • northwind vs fieldlineComparison3201271
  • sales follow-up email templateInformational5.4k5263

Competitors ranking: fieldline.example · kestrel.exampleVolumes & difficulty via DataForSEO

Example data · fictional brands

Included on

  • Starter (included)
  • Growth (included)
  • Agency (included)

Refreshed monthly for every site on paid plans.

[01]What you get

Keyword research, in detail.

Volumes, difficulty, intent and the competitors already ranking — clustered into topics and scored for opportunity.

01

Volume, difficulty, intent

For every keyword, from DataForSEO’s data for your country and language.

02

Competitor gaps

Keywords a competitor ranks for in Google’s top 20 while you don’t — the openings they leave.

03

Topic clusters

Related keywords grouped so one strong article can cover a whole cluster.

04

Opportunity scores

Searches you can realistically win: volume weighed by intent fit, difficulty and ranking upside.

05

AI-prompt gaps

Questions where AI engines recommend competitors instead of you become topics too.

06

Straight into the plan

The best opportunities become next month’s content plan automatically.

[02]How it works

A closer look, step by step.

01 · Research

Demand, difficulty and intent in one table.

Start from your site and competitors, expand into the keywords buyers use, and see which ones are realistic for a site like yours.

  • Search volume and keyword difficulty
  • Commercial, informational and comparison intent
  • Data for your market
Keyword research · United States · English· Example
CRM for small teams 14Pipeline how-tos 22Email outreach 18Comparisons 9
KeywordVol.KDOpportunity
  • best crm for small sales teamsCommercial2.4k3892
  • crm with email sequencesCommercial1.1k2986
  • how to build a sales pipelineInformational3.6k4474
  • northwind vs fieldlineComparison3201271
  • sales follow-up email templateInformational5.4k5263

Competitors ranking: fieldline.example · kestrel.exampleVolumes & difficulty via DataForSEO

Example data · fictional brands

02 · Plan

From clusters to a calendar.

Clusters with the best opportunity scores are turned into a 30-day plan: pillar pages, supporting articles, comparisons, listicles, FAQs and how-tos.

  • One article per cluster
  • Mixed formats
  • Approve, reorder or autopilot
Content plan · next 30 days· Example
Autopilot5 articles / week
7 published · 15 queued
MTWTFSS
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PillarSupportingComparisonListicleFAQHow-to

Example data · fictional brands

03 · Markets

Every country you sell in.

Each site has its own language and country, and research uses that market’s data — so a German site gets German keywords, not translated English ones.

  • Country-level keyword data
  • 50+ languages
  • One market per site
Markets
United StatesEnglish
GermanyDeutsch
FranceFrançais
BrazilPortuguês

Prompts are asked in each brand’s language; country is passed where the engine supports it.

Example data · fictional brands

[03]Where it fits

One part of the loop.

Keyword research decides what the autopilot writes. Better topics in mean better articles out — and a plan you can actually defend.

  1. 01· Here

    Learn

    Brand Brain and keyword research: what you sell and what buyers search.

  2. 02

    Create

    A 30-day plan, written into fact-checked articles and carousels.

  3. 03

    Publish

    Your CMS on schedule, plus Reddit and Quora drafts.

  4. 04

    Fix

    Technical SEO fixes and AI-visibility fix plans.

  5. 05

    Track

    Rankings estimates and four AI engines, every week.

  6. 06

    Report

    Growth against your day-0 baseline, for you or your clients.

See the whole loop on the product tour.

[04]FAQ

Good questions.

More detail in the methodology and API docs.

Where does the keyword data come from?

From DataForSEO, which provides search volume, keyword difficulty, intent and ranking data by country and language. We don’t use Google Search Console.

How often is research refreshed?

Once a month per site on every paid plan, so the plan keeps up with what people are searching.

Can I add my own keywords?

Yes — you can add topics to the content plan yourself, and the research view shows where your ideas sit on demand and difficulty.

[05]Related

Works well with.

Free AI audit

See what AI says about you.

Enter your website. We’ll ask real buyer questions on two engines and show where you appear, who appears instead, and what to fix first.

Your website

Free · 5 buyer questions · 2 AI engines · no signup to see your score

  1. 01Where you appear across AI answers
  2. 02Who AI recommends instead of you
  3. 03Every answer, with the sources cited

Free · results in about a minute · or start a 3-day trial